Normative pressures: Perceived influences from professional networks, industry associations, and common educational background. Teo et al. (2003b).
Normative influences arise from the professionalisation of organisational actors in the extended network within the organisational field.
Following Teo et al. (2003b), mimetic pressures were measured in terms of the perceived extent to which competitors had benefited by adopting ERP; normative pressures were measured in terms of the perceived extent to which members of an organisational field have adopted ERP and the extent to which the government and industry agencies promote the use of IT and especially the ERP systems as best practices.
NORM; normative pressure